As part of their new “The Moment” campaign, Migos have created a new song called ’11 Birds’ which is produced by Quavo and DJ Durel. The bouncy song also comes along with a music video where they are consistently shouting out the Atlanta Falcons, practicing football moves and enjoying food in the city. Watch the video below.
“I’m excited to feature my city in the Champs Sports campaign ‘The Moment,’ including a music video inspired by my personal journey in life and football, accompanied by a newly released track from my good friends, Migos,” Jones told Billboard via email.
Migos said in a statement: “Filming and recording ‘The Moment’ with Champs Sports and Under Armour and our good friend Julio Jones was special. We believe we are part of a movement today, and expressing ourselves in our own way is what this campaign is all about. The UA Threadborne Shift stands for those who take the lead on their own terms. It’s pushing boundaries between style and performance, just like we are pushing the boundaries and taking the lead with our music.”